Address Home: Ten Glorious Years

We reckon the transformation of a house to a home takes place with love in abundance… Hence, one lands up adding some special pieces with much love to one’s haven of love. And we all like being selective and exclusive as far as our preferences for home decor are concerned as this space speaks much about us and our loved ones as well as our personalities.

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A brand which has impressed us for many years, ten to be precise is Address Home for each time around we have encountered its offerings, we have only been impressed.

Address Home like most would know-creates and curates a world-class range of premium linen, dining, accessories, lighting & furniture; focusing on quality craftsmanship with an eclectic-chic design sensibility.

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And there never has been or nor there would be lack of quality options at Address Home for there is always something for everyone- affluent or aspirational, traditional or trendy. Rajat Singhi, Founder & Creative Director says, “Each customer, each guest in our store is unique, and we respect them for their decorating style. And change is constant in design, especially in India. Our stores are usually in very high footfall areas and we have about sixty percent of repeat customers, who step into our store once every month or two. They want to see newness all the time. So, we have to be on our toes all the time, to keep offering newness and the quirkiness that Address Home stands for.”

The brand takes pride in ensuring top quality and worthwhile creativity with each expansion step that it takes! The brand has grown to 13 exclusive stores in a decade covering 11 cities, and with their online foray they now cater to 300 cities PAN-India and have an international presence with worldwide shipping.

The brand has reached a commendable milestone of completing ten years and reflecting on its journey so far…It all started with converting a car mechanic’s shed into a hi-end retail store at Raghuvanshi Mills, Mumbai. From the look and feel of the store, to lay- outing and visual merchandising, every little detail was seen by Mr. Singhi in person. He reminisces by saying, “It was an amazing success. I remember my first few months when I was there personally, I used to attend to each and every customer and listen to their feedback. It was very enriching to hear them gasp in awe and delight that finally something like this had come to Mumbai or to India for that matter.”

Well, that is quite a success story and here’s wishing them the very best always and hoping to newer chapters of success being added to theirs for explosive growth is expected in the coming years!!!

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Also, log on to- www.addresshome.com

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Summer of Valentine…

We love roses, we totally do… And we love fashion too, you know we do! However, not so often do we see a perfect marriage of both but you all get ready for a beautiful surprise as we both doll-up in outfits from the immensely talented designer Nitya Bajaj’s Valentine Collection where the red rose is truly the hero.

The cuts, fabrics, hues and designs truly reflect great modernity and chicness.

For both of us it was love at first sight as far as this collection was concerned as we totally fell for it the very first time we came across the stuff. Whether it was the gowns, dresses, jackets or the crop tops- we have been drooling over them all.

The post is even more special as after a very long time both of us have been captured together and that too in Germany’s cultural center- Berlin. Well, what makes it even more special is that the profound relationship of friendship too epitomizes love and we will always be each other’s Valentine. Hence, we reckon we are great ambassadors for this collection 😉

The wait is finally over, presenting to you Shagun Tomar and Sonali Vij in Label Nitya Bajaj’s Crop Top and Summer Jacket (respectively) from their splendid collection.

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Helipadonheels wishes you all lots of love and smiles!!! Here’s to the love of friendship!!!

Shop the collection @nityabajaj.com

 

 

 

 

Winter Fashion & more with Nitya Bajaj

So, finally Delhi Winters have arrived! We all have been waiting to wear those chic coats and stunning boots, haven’t we? And winter weddings are no fun if we aren’t able to show-off how well we brave the winters in those ultra glamorous blouses, don’t you agree?

Ladies, wait no more and step out in your fashionable best this winter! The combination of winters and fashion is conceived by many as an excuse to look rather boring but this interview post with a superlative fashion designer is sure to come handy and help you all dress up like never before this season. What is also a known fact is that almost everyone around us seems to be getting married, so our expert also lends some fashion advise for these months when love is ought to be in the air…

Let us confess straight up, we absolutely love her cozy boutique nestled in the locales of Shahpur Jat in New Delhi and what adds to the whole experience is how this designer takes time to warmly embrace each client and helps them make the best buy! No more guess work,  it is time to share about this label which has done umpteen spectacular shows, has been covered in leading glossies and has been worn by several Bollywood celebrities like Sonakshi Sinha, Kalki Koechlin, Prachi Desai, Gauhar Khan and many others.

Label NITYA BAJAJ celebrates WOMANHOOD…the femininity, the elegance and the power of being-SHE with distinction.  The brand is truly synonymous with ethereal luxury.

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Fashion Designer Nitya Bajaj

Now, let us hear what Nitya Bajaj has to say about winter fashion and more…

Q: Three things you reckon that girls must have in their closets this winter?
Nitya: A Neutral colored trench to cover-up, a woolen scarf and full sleeve warmers.

Q: Three fashion trends which are a complete no-no this winter?
Nitya: Drab and sloppy clothing are a big No-NO for any season. Be sharp, be bold, be you! 

Q: Tell us about your fashion icon?
Nitya: I admire Kangna Ranaut and Victoria Beckham for their innate sense of style.

Q: Love is in the air…  Just about everyone is getting married and next month is Valentine’s Day, your style tips for our readers please…
Nitya: Avoid RED! It is clichéd and overdone! February is a beautiful month; it is also my anniversary month. I suggest you experiment with colors. Red can be worn on other ceremonies too besides the wedding day!

 Q: What makes for the perfect look for a bride?
Nitya: Her confidence and smile!

Q: This Valentine’s Day opt for…
Nitya: Giving love to the needy! Help the underprivileged!

Q: Nitya Bajaj and spectacular gowns are almost synonymous… Your advice for to-be brides who are looking for gowns?
Nitya: Come to Label Nitya Bajaj!!!

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Lastly, let’s play rapid fire….

  • Gold or Silver
    Nitya: Silver
  • Gown or Sari
    Nitya: Both
  • Bold Colours or Pastels
    Nitya: Pastels
  • London or New York
    Nitya: London

We can’t thank Nitya enough for making this happen and ensuring the first blog post of 2016 is an ultra cool one! We hope you all enjoyed this post as much as we did putting it together for you! Wishing you all a wonderful 2016!

Love,
Team Helipadonheels

Pictures Courtesy: Label NITYA BAJAJ

 

 

Manish Malhotra gearing up for the Lakmé Fashion Week, with a difference…

Hey, our fashion loving peeps… It has been a while seen we last connected, so today despite the odds (of being under the weather and feeling…well lazy)- we are sharing some worthwhile news from the World of Fashion. And best part being, it is about one of our favourite designers from the tinsel town- Manish Malhotra.

The ace designer announced today that he would be taking up a leading role at next month’s Lakmé Fashion Week which launches WEvolve, a global campaign that empowers young men and women to challenge norms that lead to gender violence. This big show featuring The Blue Fashion Runway is a part of Lakmé Fashion Week’s 15 year celebrations.

Manish Malhotra at his collection preview of LFW SR 2015

The global WEvolve campaign focuses on the worldwide problem of gender violence.  Here is a hard fact that very well supports the need of such a campaign. The World Health Organization (WHO) estimates that 35 percent of women worldwide, over one billion women, have or will experience either intimate partner violence or non-partner sexual violence in their lifetime. Violence against men is both under-researched and under-reported.

Manish Malhotra and his work will be showcased in WEvolve’s Blue Fashion Runway show on March 18th.

He expressed, “It is a pleasure to be involved in the launch of this WEvolve global campaign that addresses gender violence.  Fashion has a comprehensive and universal appeal and can thus be a powerful instrument to raise awareness and promote action. I congratulate WEvolve and Lakmé Fashion Week and am entirely overwhelmed to show my Blue Fashion Runway Collection and contribute to this great cause.”

Manish Malhotra's collection preview for LFW SR 2015 with Saket Dhankar, Head Fashion IMG Reliance and Purnima Lamba, Head of Innovation, Lakme

This truly reflects the spirit of fashion for a cause and calls for a salute from us….