Address Home: Ten Glorious Years

We reckon the transformation of a house to a home takes place with love in abundance… Hence, one lands up adding some special pieces with much love to one’s haven of love. And we all like being selective and exclusive as far as our preferences for home decor are concerned as this space speaks much about us and our loved ones as well as our personalities.

3

A brand which has impressed us for many years, ten to be precise is Address Home for each time around we have encountered its offerings, we have only been impressed.

Address Home like most would know-creates and curates a world-class range of premium linen, dining, accessories, lighting & furniture; focusing on quality craftsmanship with an eclectic-chic design sensibility.

2

1

And there never has been or nor there would be lack of quality options at Address Home for there is always something for everyone- affluent or aspirational, traditional or trendy. Rajat Singhi, Founder & Creative Director says, “Each customer, each guest in our store is unique, and we respect them for their decorating style. And change is constant in design, especially in India. Our stores are usually in very high footfall areas and we have about sixty percent of repeat customers, who step into our store once every month or two. They want to see newness all the time. So, we have to be on our toes all the time, to keep offering newness and the quirkiness that Address Home stands for.”

The brand takes pride in ensuring top quality and worthwhile creativity with each expansion step that it takes! The brand has grown to 13 exclusive stores in a decade covering 11 cities, and with their online foray they now cater to 300 cities PAN-India and have an international presence with worldwide shipping.

The brand has reached a commendable milestone of completing ten years and reflecting on its journey so far…It all started with converting a car mechanic’s shed into a hi-end retail store at Raghuvanshi Mills, Mumbai. From the look and feel of the store, to lay- outing and visual merchandising, every little detail was seen by Mr. Singhi in person. He reminisces by saying, “It was an amazing success. I remember my first few months when I was there personally, I used to attend to each and every customer and listen to their feedback. It was very enriching to hear them gasp in awe and delight that finally something like this had come to Mumbai or to India for that matter.”

Well, that is quite a success story and here’s wishing them the very best always and hoping to newer chapters of success being added to theirs for explosive growth is expected in the coming years!!!

IMG_1370-2

Also, log on to- www.addresshome.com

Advertisements

For the love of Good Skin

It is quite well believed that the best cosmetic is great looking skin! Hence, we reckon that one should go deep into the skin-care products we use and lay utmost emphasis on the quality of what gets applied on our skin!

Though I love my basic make-up but I also truly appreciate natural beauty, I mean we would all love it if we could just step out more often in our no make-up look. For if the skin is glowing and radiating- who needs loads of make-up? Anyways, even if we do apply make-up often, there is still no missing on a regular skincare routine.

Up your confidence in your skin by upping the quality of products in your beauty closet.

Now accelerating focus on a brand we came across few days ago and got a chance to unravel more about… Sharing all from our chat with Zahara Gizelle Nedou, CEO, Zahara Skincare. Let me tell you the brand sure looks promising and I am thoroughly enjoying applying their refreshing Spring Scrub and before calling it a day, I love to apply their Walnut Oil on my face and body for some nourishment!

Spring Scrub

Q: Tell us the story behind Zahara and what led to the coming up of the brand?
A: My English and Kashmiri grandmothers were my biggest influences, watching them every day make something out of pure recall of what their cultures of parents did-was for a 6 year old almost a miracle! At the age of 9, I already knew what Cleopatra did as a beauty regime and I would fill my bathtub with milk and roses and was very well aware that it would moisturize and lighten my skin! So, I grew up replicating and adding to what I knew about organic skincare. With my diverse family culture and all my travels and knowledge and love for organic skincare regime grew. However, it was not until recently that I decided to commercialize it.

Q: How has the response been so far?
A: Fantastic! I tested my products in Dubai when I first started making them and it was there where I realized what Zahara Skincare is actually capable of and what it can do as an organic skincare company. I came back to India with the same zest and it has been a positive if not a similar response like I had internationally. It is slower but very positive as the awareness of using or switching to an organic lifestyle is still in its initial stages in India. But we are growing as a brand on a daily basis and it’s becoming a really fun journey!
Oil-AlmondV2

Q: What is the uniqueness of Zahara products which sets it apart from the rest?
A: I do understand that each organic brand has a few things that sets them apart. At Zahara Skincare, we grow most of our ingredients and harvest them on family run farms across the valley and our very own orchards. We also pay detailed attention that everything is grown chemical-free and most importantly, we are reviving and modernizing traditional beauty regimes and recipes from the Middle-East as well as Kashmir. These are tried and tested methods from the past, which we re-introduce today!

Q: Tell us about the hot buys of Zahara and what makes them must try products?
A: Hot buys would be-
1. Shine Bright like a Diamond- It’s a glow pack with a history of hundreds of years of Kashmiri culture!
2. Spring Scrub- It’s a rose and oatmeal scrub with just the right amount to give you a scrub and a soft rosy glow!
3. The Bow-tox in the Bottle- This is a traditional Arab recipe for removing fine lines and shall plump your skin for that young look.
4. Our rare product “Mulberry Silk Worm Cocoons” that no one in the country has and we at Zahara skincare, have got a raging response for that.

Scrub-ShineBrightLikeADiamond

Q: One unhealthy beauty routine according to you which must be done away with right away?
A: I can sit here and list a million routines that we still practice in India which really aren’t very good for our health or bodies. But if I had to choose the worst according to me, then it would be the constant use of “Skin Bleaching Creams/Products”. Some cosmetic products, including skin-lightening creams contain high levels of mercury.

Mercury is primarily used in skin-lightening creams because it blocks the production of the skin pigment melanin. It can damage the kidneys and the nervous system, and interfere with the development of the brain in unborn children and very young children.

Q: The healthy home beauty routine which must be a part of our routines?
A: First up, not many people are strict about their water intake, so- hydrate, hydrate and hydrate yourself! If you find it difficult to have plain water, add some lemon or mint or even fruit. Add whatever but have water! Most people don’t realize how water affects a human body.

About the beauty aspect of it, try to reduce the use of chemicals on your skin. Try applying organic turmeric with coconut oil on the face at least 2-3 times a week- it eradicates acne, any toxins or any form of infections that may start to begin on your skin and the coconut oil hydrates and lightens your skin.

Q: What are the future plans for the brand and where can one get their hands on Zahara products?
A: As for now, we take orders and are very efficient on both our social media platforms, i.e., Facebook and Instagram. Just “like us” on either of the pages and send us a message and we would guide you through your skin concerns and offer you a few of our products and BOOM within the next 24-48 hours, our jars of joy will be with you! We will be now available on various other platforms just for the comfort of our clients like Amazon, Scootsy, Sublime Factory and many more. We also plan to be available on ground across the country in many organic/multi-brand stores! And we are even available in Dubai, Oman and New York at selected stores.

 

Well, I can only sense goodness for the brand and being offering by the brand. Here is wishing them the very best, always! And I am almost running to try out their Shine Bright like a Diamond pack!
Best,
Sonali

 

 

 

 

 

 

 

 

 

In Love with Tea all over again!

I would be lying if I’d say that I have not been a tea fan. In fact, I have always loved my tea and even more in times of rejoicing as well as during stress times to refresh myself! But my latest obsession without a doubt has been with the teas from Gardner Street which are rather aromatic and tasteful. And trust me I have never enjoyed having my tea as much as I do now. I am big time in love with tea all over again! And what is more is that these teas do come with considerable benefits as well.

SignatureMood

And then I got talking with their Brand Representative, so without any delay- here is all that they had to share…

Q: Tell us a little about each of your signature, luxury and wellness collections?
A: So, sharing some information on them-
Wellness- The blends have been created keeping in mind certain targeted problems that are faced by our consumers in their daily lives.
Luxury- Blends that are to be sipped on in leisure, while conversations with our loved ones flow into the night.
Signature- Our first line of teas which is focused on making one ingredient the hero while our whole leaf green tea and other accompanying ingredients compliment it.

Q: Tell us one rare benefit about these teas which is least known?
A: All our teas are whole leaf teas which means that they have a much higher concentration of EGCG and other antioxidants that provide all the benefits from weight loss to clearing the skin. Also, commercial variety paper teabags are composed of tea dust and fanning which is the lowest grade of tea available and is in the form of tiny tea particles. When tea is broken down into such tiny particles it loses all its nutritional benefits and often results in a brew that tastes stale and is more likely to turn bitter.

GiftingMood

Q: This one is for all those who love to host tea parties, what food goes best with your teas?
A: It actually depends on the tea-
1. Glow- Goes best with light foods like Salads, Sandwiches and unsweetened baked goods like Croissants
2. Moroccan Mint- Apple Pie, Poached Pear Tart, Fruit and Spice-based Desserts
3. Chinese Whispers- Asian food like Dim sums, Teppanyaki Rice and Vegetables, Udon noodles
4. Kashmiri Kahwa- Rich Indian foods like Biryani and Kebabs
5. Flower Power- Pancakes, Crepes, Light Salads and Desserts

Q: What are the key points to keep in mind while preparing your teas?
A: Your final cup of tea is a result of the following factors:
1. Quality of tea leaves used- Gardner Street teas are high quality whole leaf teas
2. Water temperature- For Green teas, make sure the water temperature is just under boiling temperature (85 degrees Celsius). To arrive at this, let the water come to a rolling boil, turn off the heat and then wait for 2 minutes till it cools down a little. Then pour the water over tea and not the other way around. For Black and Herbal teas (Moroccan Mint and South African Rooibos) – use boiling water
3. Brewing time- Green Tea- 2-3 minutes, Blacks and Herbals- 5 minutes
4. Quality of the water used- Make sure that you are using filtered water

Gardner Street - Gifting - Wooden Teabox

Q: For someone who has stopped by Gardner Street Tea for the first time, what would you recommend is a must try?
A: The must-try would be our best sellers: Glow, Moroccan Mint and Kashmiri Kahwa
DetoxMood

Here is hoping you enjoyed reading this post and wishing you a teariffic weekend ahead!

Love,
Sonali

 

 

 

Fashion Notes for the New Year’s Eve

Girls, it’s truly one of our favourite times of the year… And come December, we already start figuring our New Year’s Eve plans and then the even bigger question which starts haunting us almost instantly is, “What to wear?”

We are certain that just about every girl goes through the same churn!!! But we are quite excited as Sonali this time around is sharing her thoughts on her ideal New Year’s Eve look for this season. She has kept in mind the current hot trends and what is more is that the look you’ll witness here is simple yet smart and comfortable yet chic. Time to share what she reckons shall truly turn heads as you dazzle to dine and wine with your date…

wine-velvet-shirt-dress

Velvet is absolutely hot this season and this one is a true stellar!
Shop this Wine Velvet Shift Dress from http://www.thelabellife.com
Price-Rs.2,640/-

detailed-multi-strap-sandals

These heels are sure going to notch up your style quotient while notching up your height and confidence as well!
Shop these Intoto Detailed Multi Strap Sandals from http://www.koovs.com
Price-Rs.2,099/-

crystalwhiterubix

Love great jewellery? You have to love Prerto then! These ones are just too classy!
Shop these Crystal White Rubix from http://www.prerto.com
Price-Rs.3,000/-

choker

Chokers are big this season, so glamourize the look with this stunner around your neck!
Shop this Grunge Chic Choker Necklace from www.pipabella.com
Price-Rs.749/-

aq0094grey1bg_-1_4

These are certainly our best friends for they let us carry all our essentials!
Shop this Nicole Genuine Leather Clutch from www.aqshop.com
Price-Rs.1,159/-

In company of these great fashion pieces, I already feel like a glam girl! Hope this post helps you plan your New Years Eve look better.And don’t forget to highlight your eyes and let some blush and gloss compliment well..Wishing you a Sparkling time!– Sonali

KlosetEdit- For the love of Fashion & More…

The whiff of dreams packed with determined and passionate efforts in realizing a unique vision into reality was instantly reflected when I came across the website- KlosetEdit for the very first time.

I readily related to the need for such a platform as we all have some outfits which only stare at us from our closets and seldom meet the cut for our, “Out of the Day” – so it sounds nothing less than amazing to be actually getting to sell them off. Or how about getting an opportunity to buy our most desirable labels at extremely attractive prices only because one of us decides to part ways with it. Yes, KlosetEdit gives closet management a whole new meaning. And that is exactly why I chose to indulge in tete-a-tete with Deepal and Kanika, the lady bosses who made it all happen…

img_2522

Kanika Khurana and Deepal Gandhi

Q: Did you both always wanted to turn fashion entrepreneurs? Please share with us on what eventually led to the KlosetEdit?
A: We met at LSE Summer School in 2010 and bonded over our love for all things fashion. One casual conversation of how “we feel like we have nothing to wear and yet have no space in our overflowing closets, wish we could just sell our closet for cash” led us to wonder if more women feel the same way! Post college, we took up full time corporate jobs while never leaving our idea behind.  After conducting extensive market research, we realized that due to increase in demand for aspirational brands, better logistical support and changing mindset of the consumers, India was maturing as a market for pre-loved fashion. The thrill of building a brand to solve the closet needs propelled us to leave our jobs and plunge into the start-up life!

Q: For the benefit of our readers who have several items hanging in their closets lying unused for the longest time, please explain how they can benefit through KlosetEdit?
A: It is a well surveyed fact that women only end up using 20% of the apparel from their closets, rest of the items make up for impulse purchases, unwanted gifts and sizes that don’t fit anymore. While we actively encourage women to donate items they no longer use, branded handbags and designer dresses that aren’t used anymore are hard to just give away! Thus, they keep lying in our closets, gathering dust and taking up space in our precious ‘real estate’. This is where KlosetEdit comes in the picture. We help women sell their ‘too tight’ impulse purchased jeans, barely used dresses and seasonal buys for something more chic, on point and affordable. In order to sell pre-loved fashion, a seller simply fills a simple seller form with a few details of the products being sent along with a few photos. We arrange a pick-up of the styles which are selected by our in-house stylist. Once the item comes to the warehouse, it goes through an extensive quality and authenticity check and a resale price is quoted to the seller, (only once the seller agrees to the pricing) we start the listing process. Everything from photography, hygiene to maintenance is taken care of by our team. As and when the product sells, we forward the money to the seller in form of a bank transfer or store credits.

10580929_1584522101873298_2912594878926560909_o

Q: Most of us are familiar with the concept of vintage shops being in existence but how has the response been in the virtual world and particularly in the Indian market as far as purchasing a previously owned item is concerned?
A: It has been overwhelming! Sure, there is still apprehension with pre-owned items, but the mindset is fast changing. Buying pre-loved is smart shopping. Why should you pay full retail price when you can buy new items from a variety of brands at up to 80% off? Our excessive focus on QC and curation has led to customers calling us to appreciate the quality of items they have received. Maintaining high quality standards and being extremely transparent about the condition of the items has helped us win loyal customers all over India. We are constantly working towards making buying and selling of fashion as informative and hassle free as possible.

Q: Do you accept only high-end labels? How does one decide what to send for selling and what not?
A: We love all brands from Zara to LV! One can sell anything from a Mango dress to a Hollister skirt to MK bag to Jimmy Choo shoes. We accept most brands from high street to high-end fashion, simply because we don’t want to restrict our collection and we believe each pre-loved item that is in a great condition deserves to be loved again! That being said, we request each seller to look at our list of brands we love and detailed quality standards before scheduling a pick-up with us.

Q: What would you like to say to all those young girls who have a dream but are not able to take it to the next level?
A: Make it happen! Life is too short to miss opportunities. It is always tough to take the plunge, but have a plan, work with a focus and no matter what, don’t stop believing! Starting up has its own highs and lows but the highs are so rewarding. There is no feeling in the world better than seeing your dream turn into a reality.

Q: On a lighter note, when was the last time you got tempted to buy something one of your seller’s sent for the website?
A: EVERYDAY! Honestly, if someone was to ask us on what is the biggest challenge? It sure is this! We get such amazing styles that we really have to control each other from not buying products ourselves!

Q:  Lastly, tell us about the future plans for KlosetEdit?
A: We have been overwhelmed with the response we have got thus far, winning buyers and sellers trust has been the most exhilarating part of our journey. Future plans include geographical expansion, we have seen interest from varied parts of the country and vertical expansion. We also plan to add more styles and categories so people are always looking forward to pre-loved fashion. All of these plans are centered around the customer and ensuring that we provide the best to them.

kloset_edit_logo_final

So, as I wrap up, it is best that you now straight head to check out their phenomenal endeavor @klosetedit.com

Best,
Sonali

 

 

Summer of Valentine…

We love roses, we totally do… And we love fashion too, you know we do! However, not so often do we see a perfect marriage of both but you all get ready for a beautiful surprise as we both doll-up in outfits from the immensely talented designer Nitya Bajaj’s Valentine Collection where the red rose is truly the hero.

The cuts, fabrics, hues and designs truly reflect great modernity and chicness.

For both of us it was love at first sight as far as this collection was concerned as we totally fell for it the very first time we came across the stuff. Whether it was the gowns, dresses, jackets or the crop tops- we have been drooling over them all.

The post is even more special as after a very long time both of us have been captured together and that too in Germany’s cultural center- Berlin. Well, what makes it even more special is that the profound relationship of friendship too epitomizes love and we will always be each other’s Valentine. Hence, we reckon we are great ambassadors for this collection 😉

The wait is finally over, presenting to you Shagun Tomar and Sonali Vij in Label Nitya Bajaj’s Crop Top and Summer Jacket (respectively) from their splendid collection.

4

6

7

8

2

3

DSC_1681

5

Helipadonheels wishes you all lots of love and smiles!!! Here’s to the love of friendship!!!

Shop the collection @nityabajaj.com

 

 

 

 

All for the love of dogs!

While we don’t have pets ourselves but have been showered with unconditional love from many of them whenever we have visited our friends and closed ones, therefore, there is absolutely no denying that they are special and they deserve nothing less than the best! And we second the thought of Heads Up For Tails which says, “Pets are precious”. Well, if you are a dog-lover and into online shopping, then this website will be an absolute delight for you. And what’s more is that even we (who don’t have pets) could find lots of stuff which was both trendy and aww-so-cute!

For all those who are intrigued to know what all this e-commerce website houses, then here are the deets… There’s apparel, grooming products, toys, high-class accessories, bowls and feeders, bedding, food and so much more. In short, if you have dogs and you have not visited this site as yet, then you are surely missing on something! They also have a  huge collection of exclusive pet products from famous brands like Royal Canin, Chomp, Twistix  and their own unique in-house brand- Heads Up For Tails.

And just a few posts ago; we spoke about the increasingly popular monthly box concept where we highlighted so many options to pamper ourselves. So, while you are getting pampered why should your pet be left far behind? Heads Up For Tails knows how to be that one-stop solution when it comes  to dogs.  Currently, they offer three options- one month subscription @ Rs. 1999, three months @ Rs. 4999, and six months @ Rs. 9999. Each box shall come with goodies most apt for your special one ranging from grooming products, pet toys, accessories and treats that are carefully handpicked by their team of experts.

And you know they care, when they do that little extra on the special day of your special one… Yes, they have a birthday club as well so do not forget to sign up!

Here are just few products from Heads Up For Tails which we are totally loving…

  1. Quirky Coffee Mug
    Heads-up-for-Tails-MUG-5

    Loving it!!! There are truly many lessons to be learnt from dogs!!!

  2. Woof Utility Pouch
    Heads-up-for-Tails-HUFT412-Red

    While this pouch can make for a great travel companion with all your essentials, for now all our colourful hairbands have been kept in there!

  3. Fun Diary
    Heads-up-for-Tails-DairiesLike making notes and those to-do lists? You’ll do it even more often with this one!

    Committed to delivering top-quality while providing a plethora of exciting stuff, Heads Up For Tails surely has impressed us…
    Check out- www.headsupfortails.com